Currently browsing category: Digital

Trust in South Korea

  It has been a bad year for trust in Korea pretty much across the board.  Not as catastrophic as Japan where Trust has imploded in the aftermath of the disasters there, but pretty significantly.  Korea is the 17th most trusting of the 25 nations we survey.  Only Japan is now less trusting in the whole of Asia Pacific. So...that decline by the numbers:  trust in business had gone from 46% last year to 31% this year; media from 53% to 45% and government trust has collapsed from 50 to 33% (bear in mind the data was collected in October/November).  Only NGOs have ...

Trust in Japan

    My colleagues Ross Rowbury and Alan Vandermolen launched the Trust Barometer findings for Japan in Tokyo today. It is difficult to know quite where to begin when discussing the Trust Barometer results for Japan this year.  Japan was always one of our more stable trust markets, but this year in the wake of the earthquake, tsunami and the Fukashima fallout, trust has plummeted.  Some headlines: Trust in Government has halved and is down 25%, probably not surprising given the anemic (at best) communication and rebuild efforts in the wake of the disasters Trust  in NGOs is down from 51% to 30%, possibly driven by anger at their perceived inefficiency in getting ...

Cherish your inner Geek

I was discussing with some colleagues the relative merits of the social media and search dashboard products of a variety of suppliers yesterday (IBM, Adobe, WebTrends and ComScore since you ask) and I was reminded how geeky PR has become. When I started in journalism I was given an Imperial typewriter so old and stiff it was agony to use and we typed onto newsprint which was delivered to the subs and the setters by a tube and air system. The sub used red pen, the type was hot set and the building shook a little at lunch time as the presses started to rumble.

Don Draper sells the Facebook timeline

Genius little movie from Eric Leist. Video after the jump.

The internet is my religion

Genuinely inspirational. I had forgotten the optimism of the early days of social media and how we thought it would change the world for the better. This guy has reasons to believe. Hat tip Jeff Jarvis.

Page 1 of 2 1 2