Trust in Japan
My colleagues Ross Rowbury and Alan Vandermolen launched the Trust Barometer findings for Japan in Tokyo today. It is difficult to know quite where to begin when discussing the Trust Barometer results for Japan this year. Japan was always one of our more stable trust markets, but this year in the wake of the earthquake, tsunami and the Fukashima fallout, trust has plummeted. Some headlines: Trust in Government has halved and is down 25%, probably not surprising given the anemic (at best) communication and rebuild efforts in the wake of the disasters Trust in NGOs is down from 51% to 30%, possibly driven by anger at their perceived inefficiency in getting ...
